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Nandini Launches New Dairy Products
In response to changing consumer lifestyles and evolving dietary preferences, the Karnataka Milk Federation (KMF) has expanded its popular 'Nandini' brand with a suite of innovative and health-focused products. These products were officially launched by the Honorable Chief Minister of Karnataka, Shri Siddaramaiah, at his Vidhana Soudha office.
Product highlights
The new product line emphasises health, technology, and affordability:
- GoodLife High Aroma Ghee: Launched under the GoodLife sub-brand, featuring enhanced QR code security for quality assurance.
- Nandini Pure Ghee in PET Jars: Now available with integrated QR codes for digital tracking and authenticity.
- Medium Fat Paneer: A healthier alternative for calorie-conscious consumers.
- N-Pro Milk: A new-age milk variant enriched with High Protein content.
- Probiotic Range: Introducing Probiotic Curd, Probiotic Mango Lassi, and Probiotic Strawberry Lassi to promote gut health.
- Dairy Whitener: A premium offering for tea and coffee lovers.
- Mass Market Essentials: In response to high demand, Cow Milk and Curd sachets have been launched at a highly affordable price of ₹10/-.
Dignitaries present
The event was graced by several prominent leaders and officials, including:
- Shri K.Y. Nanjegowda: MLA and Chairman of the Kolar Milk Union.
- Shri Ashok Kumar Rai: MLA, Puttur Constituency.
- Shri S. Ziyaullah, IAS (Retd.): Additional Secretary to the Honorable Chief Minister.
- Shri T.H.M. Kumar, IAS: Administrator, KMF.
- Shri K.V. Prabhakar: Media Advisor to the Honorable Chief Minister.
- Shri B. Shivaswamy, KAS: Managing Director, KMF.
Product information
Pack sizes, prices and introductory offers below are those stated in the launch announcement.
N-Pro Milk (High Protein Milk)
N-Pro Milk (High Protein Milk) contains 18% more protein compared to regular toned milk.
This new product is made from natural milk protein and provides excellent nutritional value suitable for all age groups.
It is currently available in 500 ml packs at a price of ₹27.
Paneer (Medium Fat)
Medium-fat paneer contains less fat compared to regular paneer and provides 50 grams of protein.
It is available in 200-gram packs priced at ₹90, with an introductory offer of ₹5 discount.
GoodLife Pure Ghee (High Aroma) – with QR Code
GoodLife Pure Ghee is produced from high-quality milk fat, offering a rich, natural aroma and traditional taste.
It is available in 500 ml and 1-litre packs:
- 500 ml – ₹380
- 1 litre – ₹760
Each pack includes a QR code that allows consumers to instantly access complete product details and authenticity information.
The QR code system also helps prevent counterfeit products and enhances consumer trust in the Nandini brand.
Nandini Pure Ghee – with QR Code
Nandini Pure Ghee is launched with new packaging and QR code security, available in:
- 200 ml – ₹165
- 500 ml – ₹360
- 1 litre – ₹720
The QR code enables customers to verify product details and authenticity, helping to prevent duplicate products and increasing customer confidence.
Probiotic Curd
Probiotic curd is made using beneficial live bacteria, which improves digestive health and enhances immunity.
It is available in 200-gram packs at ₹35, with an introductory discount of ₹5.
Probiotic Mango Lassi
Prepared using live beneficial bacteria, mango pulp, and curd.
Available in 160 ml packs priced at ₹15.
Probiotic Strawberry Lassi
Made with live beneficial bacteria, strawberry pulp, and curd.
Available in 160 ml packs priced at ₹15.
Dairy Whitener
Dairy Whitener is a milk powder product containing sugar, used as an easy alternative to fresh milk.
It is a rich source of milk protein, has a long shelf life, and is easy to store and transport.
Available pack sizes and prices:
- 14 g – ₹5
- 28 g – ₹10
- 200 g – ₹90
- 500 g – ₹180
- 1 kg – ₹355
- 10 kg – ₹3400
Nandini Flavoured Milk
Nandini flavoured milk is made available for all categories of consumers in 160 ml packs priced at ₹10.
Nandini Curd
As per consumer demand, Nandini curd is available in 140-gram packs priced at ₹10.